Seth Rogen, Evan Goldberg. (Directors). (2013). This Is the End [Motion Picture].
This Is the End is a movie about Seth Rogen's and Jay Baruchel's struggling friendship as they attend a party at James Franco's house. Everyone at the party is a huge celebrity. The plot starts to thicken when the biblical rapture starts to occur, leaving all those that are not worthy to live in heaven in a disintegrating Earth. All the celebrities play themselves.
"Dear God, it's me, Jonah Hill... from Moneyball."
"I'm straight-up lovable, son."
"James Franco didn't suck any d*ck last night? Now I know y'all are trippin'."
Most of the jokes made in the movie are meant to be derogatory to actors. Since none of the celebrity characters were sucked up into heaven by the rapture; this would make all of them not worthy for heaven. Not only that, but all the celebrities are depicted as narcissistic and having their only motive be fueled by self-interest. Even Jonah Hill, the one character who seems to be extremely compassionate and the moral compass of the group, is later possessed by a demon. However, some celebrity characters later find selfishness in themselves and are sent into heaven, but ultimately, this movie allows us to infer that celebrities are narcissistic and greedy.
Wednesday, February 25, 2015
Thursday, February 19, 2015
Celebrities in Advertising
https://www.youtube.com/watch?v=mGs4CjeJiJQ
Chanel. (2012, October 14). There You Are - CHANEL
N°5 Part 1. Retrieved from Youtube:
https://www.youtube.com/watch?v=mGs4CjeJiJQ
Brad Pitt is used to advertise a Chanel cologne in an advertisement, where he describes what
some criticized to be nonsense, in a black and white tint.
"It's not a journey. Every journey ends, bu we go on."
"But wherever I go, there you are. My luck. My fate. My fortune."
Brad Pitt is one of the most famous celebrities and is frequently used in advertising. He is easily
recognizable as an icon for masculinity and mysteriousness. He was once rated "Sexiest Man of the
Year". His distinguishability makes it easier for companies to utilize him as a spokesperson for their
product. It adds the mysterious and masculine trait of Brad Pitt to the product. This type of
advertisement, where a celebrity is used to attract audiences while their product still remains the same
focus, gives each type a celebrity a distinguishable and unique trait they can associate themselves
with; in this case, Brad Pitt is associated with masculinity.
Thursday, February 5, 2015
Media on Celebrities, through the Perspective of a Celebrity
http://www.elle.com/culture/celebrities/news/a26460/katy-perry-elle-cover-2015/
Perry, K. (2015, February 3). Katy Perry Talks the Super Bowl, Beyonce, and being a Boss. (Elle, Interviewer)
As one of the Super Bowl halftime show's stars, Katy Perry appears on the cover of Elle. She discusses how her famous associates are posed as archetypes by the media to create a gossip that appeals to a larger audience. She recalls Kanye West's notorious incident at the 2009 VMA's, that credited as an outlandish monster, and left Taylor Swift as a victim. Perry discusses the drawbacks of being a celebrity. She compares the relationship between the media and celebrities to a narrative; where celebrities are characters and the media can decide how to manipulate certain elements onto selected celebrities.
"There always have to be characters. As pop figures, we're all characters. And the media uses that. Who is the sweetheart, who is the villain? You know. There's the sweetheart. There's the villain. That's the narrative."
"It is a hundred times harder a dream than the dream that I dreamt when I was nine...You think you signed up for one thing, but you automatically sign up for a hundred others. And that is why you see people shaving their f*cking heads."
The media uses celebrities to their advantage. News reporters can take certain faults in a celebrity, that are already respective to their previous incidents, and stress it to make an appealing story. They take incidents that can be examined into analytic investigations, like Kanye West's VMA incident, and present it in a simpler unquestionable way, where audiences will blindly agree to. Audiences would rather undoubtedly agree to a painless judgement, than expose themselves to an in-depth analysis of the situation.
Perry, K. (2015, February 3). Katy Perry Talks the Super Bowl, Beyonce, and being a Boss. (Elle, Interviewer)
As one of the Super Bowl halftime show's stars, Katy Perry appears on the cover of Elle. She discusses how her famous associates are posed as archetypes by the media to create a gossip that appeals to a larger audience. She recalls Kanye West's notorious incident at the 2009 VMA's, that credited as an outlandish monster, and left Taylor Swift as a victim. Perry discusses the drawbacks of being a celebrity. She compares the relationship between the media and celebrities to a narrative; where celebrities are characters and the media can decide how to manipulate certain elements onto selected celebrities.
"There always have to be characters. As pop figures, we're all characters. And the media uses that. Who is the sweetheart, who is the villain? You know. There's the sweetheart. There's the villain. That's the narrative."
"It is a hundred times harder a dream than the dream that I dreamt when I was nine...You think you signed up for one thing, but you automatically sign up for a hundred others. And that is why you see people shaving their f*cking heads."
The media uses celebrities to their advantage. News reporters can take certain faults in a celebrity, that are already respective to their previous incidents, and stress it to make an appealing story. They take incidents that can be examined into analytic investigations, like Kanye West's VMA incident, and present it in a simpler unquestionable way, where audiences will blindly agree to. Audiences would rather undoubtedly agree to a painless judgement, than expose themselves to an in-depth analysis of the situation.
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